Alight Media expands its Direct team

The team brings an array of experience in OOH.

10 November 2021: Alight Media, the UK’s fastest growing out-of-home media owner, has today announced the expansion of its Direct Sales team with the hire of new Business Development Managers: Mike MacLennan, Nicola Iles and Alex Healy. They have joined to champion OOH across SMEs, reporting to Jacs Carreau, Head of Direct Sales at Alight Media.

MIKE

Mike brings extensive out-of-home experience, having previously spent four years at Exterion Media. During this time, he worked across all key OOH Specialists within the Regional Agency team, and prior to this worked with the Scottish Golf Union as their Commercial Executive for the Ryder Cup at Gleneagles.

NICOLA

Nicola joins Alight Media from Clear Channel where she worked for over 10 years with direct buying customers, as well as agencies and specialist aligned agencies across the UK, and internationally. Nicola is an experienced professional with nearly 20 years’ experience of working in media, marketing, business development and customer account management.  Nicola has worked in various exciting roles over the years in sectors such as Publishing, Radio, Advertising Agencies, Aviation and 3D Printing, as well as (of course) … Out of Home media, which she is hugely passionate about.

ALEX

Alex has previous experience working in outdoor advertising working across both traditional and digital formats with Clear Channel and CBS. Alex also worked for a specialist aligned advertising agency. Not only has he worked with a mixture of advertising agencies but has experience working with direct clients across the South of the UK and brings a wealth of knowledge having sold most variations of outdoor during his career.

Jacs Carreau, Head of Direct Sales, Alight Media, said:

“I’m delighted to welcome Alex, Nic and Mike to our expanding direct team. As our portfolio grows across the UK, it’s exciting that we’re attracting such first-rate talent with this depth of experience and passion for OOH. I’m looking forward to working with them and the wider team to help our customers further grow their businesses through the power of OOH”

Mike MacLennan, Alight Media, said:

“After two decades in various UK media roles, I am thrilled to have joined the ever-growing Alight team and really keen to do my sales bit to help make things happen – especially for business North of the border!”

Nicola Iles, Alight Media, said:

“I’m incredibly excited to have joined Alight Media. A business involving Matthew Dearden and Dave Huckerby is always going to be a great one, and I’m looking forward to this new adventure and contributing to Alight’s success and growth. I have joined a fantastic, welcoming, and experienced team of professionals, and I’m looking forward to helping businesses benefit from the power of Out of Home media.”

Alex Healy, Alight Media, said:

“Alight Media stood out to me as a true challenger in the outdoor advertising market with a fantastic growing portfolio of products that offer national, regional and local coverage. The outdoor advertising market has been changing to become more aligned to people’s lives and Alight Media’s digital network offers the flexibility to work with brands in more creative ways than previously possible. I am very excited to start working with new and previous clients across the country as this amazing company expands its portfolio into areas previously not well served by outdoor media.”

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