This year, we are proud to be the exclusive sponsor of The Drum Out-of-Home Awards. Ahead of the ceremony on Wednesday 25 November, Alight Co-Founder and CEO Matthew Dearden sat down with some of the judges to share their wisdom on the importance of awards, the best OOH work this year and what lessons the industry should take into 2021. Thank you to Curtis and Lucy for taking the time to chat! Check out the discussions below.
Curtis Weir, OOH Group Director at Publicis Media:
Lucy Cutter, Activation Director, Kinetic WorldWide UK: