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MEET THE TEAM

Matthew Dearden

co-Founder and CEO
06 1222 Alight heads 112
Biography

About Matthew

Matthew is co-founder and Chief Executive of Alight Media, the fastest-growing out-of-home media owner in the UK. Alight Media is digital-first, helping advertisers achieve truly national reach across the UK by bringing previously overlooked areas to light.

Matthew was previously President of Clear Channel Europe, having joined as CEO of Clear Channel UK in 2010. As well as continued UK responsibilities including major digitisation projects and contract wins, Matthew was responsible for Clear Channel’s business in 18 European countries, and had global responsibilities across Sales, Marketing, IT and HR.

Before Clear Channel, Matthew worked client-side in senior marketing and commercial roles at British Telecom, Telewest Broadband and Procter & Gamble. During his most recent client role as Marketing Director at BT, he was responsible for acquiring, keeping and in-life marketing to over 10m customers. This involved overseeing overall marketing strategy, agency relationships, campaign development and through-the-line execution, media buying and responsibility for a nine-figure marketing budget.

As a business leader with extensive experience across sectors, Matthew acts as an adviser to the Advertising Standards Authority and has previously been a board member and President of various industry bodies.

Matthew is also the father of two children, a fan of the colour purple, beekeeping, folk music and climbing mountains.